essentials programmes

Our online Essentials programmes are designed for individuals who are looking for the advice and tools to self-complete their career course. Using the Appleby Virtual toolkit you will take yourself through the course that suits you and analyse your own results, giving you the flexibility of pace and intensity.

career focus – £95

This programme, with the help of a consultant, will help you clarify what you need from your career and what options are open to you based on your qualifications, experience, knowledge, skills and aspirations.

What makes a role attractive to you? – You will complete a series of exercises which will help you identify what you need and want from your career.

Creating a win:win proposition – Then you will complete a transferable skills analysis to identify those skills that you particularly enjoy using, and will want to use in your next move.

Building on the assessment work you will then explore different options so that you can identify the most appealing and viable ones. Your consultant will then review these with you to help you decide your next course of action for each.

Career Focus Programme includes:

You will complete a set of assessments that will give you answers to the following questions.

What type of person am I? (Is it the same as who I think I am?)
What are my needs and wants?
What sort of employment will suit me best?
What are the types of positions that should be in my sights?
Which industries offer these positions?
Which of these industries will be best for me?
What will be the barriers to achievement?
What can be done to overcome those barriers?
Which industry will be most likely to meet my remuneration expectations, without compromising my boundaries?

Marketing Materials & CV – £95

This programme, with the support of a consultant, will provide you with the necessary marketing materials to demonstrate your skills as a “product” and market you and your capabilities as an individual in an effective and convincing manner.

Your marketing materials will include a Career Search Objective and CV designed to make you stand out from the crowd and application letters for responding to advertised positions and reaching out to recruiters.

You will acquire techniques that will ensure that your responses to press and online advertised positions are more effective and you will gain additional insight into the way in which head-hunters and recruiters operate and make them keen to take you on.

Your consultant will then review these with you to help you decide your next course of action for each.

Marketing Programme includes:

You will complete a set of assessments that will give you:

A Career Search Objective statement which answers the question, ‘So what are you looking for?’, guides the preparation of your marketing material and steers your marketing activity.
A CV designed to make you stand out from the crowd.
Advice on the creation of your LinkedIn Profile to increase your online visibility, enabling you to be found for the types of roles you want.
The creation of cover letters along with templates and advice to allow you to effectively respond to advertised positions and reaching out to recruiters.

INTERVIEW PREPARATION – £95

This programme, with the support of a consultant, will provide you with the necessary preparation and techniques to enable you to successfully manage interviews, and salary negotiations.

You will develop the messages that you will need to deliver in screening interviews, final interviews and offer meetings, thereby increasing your personal impact, credibility and fit.

Having a deeper understanding of the interview and salary negotiation together with the use of the additional tools and techniques that you will have developed, you will learn how to present yourself as the preferred candidate in a compelling and persuasive manner.

Your consultant will then review these with you to help you decide your next course of action.

Interview Programme includes:

The creation of interview scripts, so during face-to-face conversations, you come across with credibility, gravitas, and authority.
Interview advice so you know how to establish if you are a good fit for a company and vice versa.
Salary negotiation tips and advice so that you can negotiate the best possible offer.
A wide range of common competency based and sensitive interview questions for you to practise your answers on.
A mock interview to get a base line on how well you perform in an interview situation.

Career cAMPAIGN – £95

This programme, with the support of a consultant, will provide you with the knowledge to prepare, launch and maintain a comprehensive career search campaign plan.

Throughout the programme our resource portal will be your online toolkit to help you move towards your goals. The resource centre is your personal portal where you will access programme content and get access to your personal campaign planner.

Your plan will include clear goals, timescales, and key performance indicators so that you can review and fine tune if necessary.